— PROJECT NAME
TiZKKA™ web app /
mobile onboarding
— ROLE
UIUX Design
Branding
— DATE
2019
— CLIENT
TiZKKA™
©ROUPOLOGIA, INC.
Overview
TiZKKA is a fashion app to discover millions of ideas, get inspiration and learn fashion.
Discover a thousand combinations that had not occurred to you for your clothes and that your outfit is perfect. Save thousands of looks and outfits of real girls, to interpret them with your own clothes and your own style.
Onboarding Problem
The current onboarding is not engaging enough to retain users.
Onboarding Goal
Improve the user experience during the onboarding, encouraging new users to follow other users with similar fashion and style preferences.
Opportunity/new product
Web app
Mobile Onboarding
Color and design explorations
Chosen option
User engagement: levels gamification
The app has a system of user levels according to the activity they perform inside the app, they collect points and earn badges.
That area of the application was redesigned with gamification to achieve greater user engagement.
Desktop app
The web app has a high social component and allows the user to discover new looks, exchange opinions and show their looks.
Wireframes:
Design inspiration:
Fashion magazines and platforms
Final screens:
This is a little description underneath your image.
Look page
Discover looks
Feed
My looks
Recommended users
Designed with ♥ for Tizkka
TiZKKA™ – ©ROUPOLOGIA, INC.