I'm a Product Design Director with 12+ years leading remote, cross-functional teams globally, across advertising, voice AI, fintech, SaaS, and enterprise platforms. I recently led design for conversational AI at Thinkrr.ai and am currently shaping global money flows at AirTM.
My work sits at the intersection of strategy and craft: framing the right business problem, translating it into product experiences, and shipping with measurable outcomes, activation, retention, time-to-value, the lines on the dashboard that fund the next bet.
In 2018, I founded Mujeres IT, a global community of over 1,800 women in the technology sector. This initiative earned me recognition as one of the world's top 50 leaders through the Santander W50 program, but more importantly, it created the network that today provides mentorship to the next generation of women in tech.
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What do I bring to the table?
Design vision
I set the product design direction, deciding where craft investment pays off and where speed matters more, so the team ships the right thing, not just more things.
Design strategy
I turn business goals into UX roadmaps: a mix of fast experiments to validate direction and longer bets that compound built and prioritized with product and engineering, not handed off to them.
Design oversight
I own execution end-to-end process, quality bar, and outcomes running multiple projects in parallel without losing consistency across the team's output.
Contact
email@domain.com
000-000-000
Team growth
I coach designers on craft and judgment, not just delivery helping them make stronger decisions on their own, not just execute mine.
Boost efficiency
I build the systems (tools, rituals, design ops) that let the team move faster without every project starting from zero.
Contact
email@domain.com
000-000-000