Lucia Bustamante

About me

I have over 9 years of experience in the software industry and 16 years of experience as a designer. Driving innovation by integrating human-centered design, cultivating talented design teams, and establishing and ensuring products that are easy to use, aesthetically pleasing, and aligned with business goals.

  • I feel comfortable overseeing the effective collaboration and alignment of the Design teams with Research and Engineering.

As a proud computer nerd, in 2003 I earned a Bachelor's Degree in Computer Processing. In 2005 I graduated in Graphic Design and in 2012 I graduated in Industrial Design.

I have extensive experience partnering with cross-functional product and tech leaders from discovery to launch, designing for enterprise SaaS, B2B, B2C, and B2G products, in industries such as Food and beverage, Fashion, Real Estate, Wellness, Government, Pharmaceutical and Medical cosmetology.

After having worked for agencies, startups and technology companies, I have acquired the ability to adapt to different contexts and handle tight deadlines, being able to zoom in and out, put my hands on the craft, or delegate work.

I'm very interested in volunteering, especially in being part of causes that promote gender equality. 🌈

Working in a male-dominated field and experiencing the challenges of being a woman in technology, encouraged me to found a women in tech community.

Outside of work, I enjoy playing video games, traveling, and making creamy cappuccinos.


Design Principles

Design for scale

Scalability as a quality attribute in

product design, design with the future in mind, for products that grow and evolve in a visual and interactive


Process oriented

The practice of design that revolves

around processes. Processes as

influencers of results and team work.

Processes as valuable tools that directly impact results.

Designer’s intuition

Trust in designer's intuition. Design that is supported by data and evidence, but also by the designer's intuition, which guides them to make the best decisions for users.



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